Binz is the largest seaside resort on the German island of Rügen.

It is situated between the bay of Prorer Wiek and the Schmachter See (a lake) in the southeast of the island. To the north of Binz stretches the Schmale Heide (the "narrow heath"), a tongue of land which joins the Muttland region of Rügen to the Jasmund peninsula. The land to the south and east of Binz is hilly, reaching a height of over 100 metres above sea level.

Binz is famous for its charming and well-kept historical resort architecture and the natural scenery, close to the Jasmund National Park and its chalk cliffs.

Apart from the numerous early 20th-century hotels and villas in the town centre and along the seaside promenade, its main attractions are its 370-metre-long pier, the mid-19th-century Granitz Hunting Lodge and the enormous Prora complex just north of the town.